Skip to content Home About. Things that I picked up on whilst looking through were: The positioning of the logo. Where most companies would have their logo in the bottom right hand corner of the advert. Channel 4 has their logo in the middle right hand side of the page.
The logo will either be black and white, or alternatively, you can select a colour from the poster and colour the logo in that colour. The third thing I picked up on in the Style Guide was the use of the font for the date, time, URL and title of the shows. Below you can see how Channel 4 constructs their URLs for the TV programme and then also how the layout of the poster scheduling order. Below are photos of the double page spreads with my highlighted notes: Bold Quick and easy to read Would stand out against the rest of the background Basic font meaning it has many uses across different media platforms and genres Cons: Easy to read Resembles typewrite — could connote the telling of a story Serif Cons: Looks like it could be written by a child — this could fit in with a potential idea of having a young child on the poster of my documentary The incompleteness of the text could connote a rough experience Cons: Bold Easy to read Not easily lost in the background Serif — makes text and overall poster look more professional Cons: The psychographic factors includes; Frequent use of social media such as Twitter, Facebook, Instagram as these were the most used amongst the people that filled out the questionnaire Most of the people that completed the questionnaire out that we handed out are all in full time or part time education whether that was university or college.
A total of 15 out the 16 people we questioned said they were concerned about the current refugee crisis. We also wanted to research how often the people we questioned watched documentaries. Lastly, we wanted to find out what genre of documentary is most popular within the group of people we questioned. The most popular genre was Educational, closely followed by Social and Cultural. Political was also quite popular amongst the group. From this we have decided to gear our documentary to educated people whilst also try to my them more socially and politically aware of the refugee crisis.
Mythical Customer To get into the mind of our target audience, we created a mythical customer: A2 Media Studies Coursework. This is especially evident in the picture from Inches from tragedy as it not only gives a picture of the avalanche victims, but also diagrams and labelled photos to show exactly what happened and where and when it happened.
Journalists may also include pictures in their articles because it breaks it up and makes it seem like less to read. An article consisting entirely of text can seem quite daunting. Using fact and opinion in an article is good because it lets the reader compare an outside factual account of what happened with an opinion given from a reliable source.
These two things will probably differ from each other, so it is good to give the reader both so that they can compare the two to see what actually happened. As well as differing from each other fact and opinion also back each other up on certain points of the article, such as the effect something has had on certain people. Fact and opinion can add drama to a piece, but the journalist would be better off making sure that they tie in with one-another, rather than being totally different. This would give well backed up accounts of what happened, adding a sense of drama to the article.
Both articles use fact and opinion very well and I think are equally successful at giving well backed up information about what happened in each.
These articles are obviously aimed at different audiences. Inches from Tragedy is found in the Metro, a newspaper which is probably aimed at city types and people who live in places dominated by big news. Firemen free bathroom tot on the other hand is found in the Bury St. Edmunds Citizen which is probably aimed at the people who live in the town of Bury St.
Edmunds where news like that in this article would probably be big in the town, but not many other places. This means that the article from the Metro has been written in an interesting and emotive style, but is condensed to a size that can be read quite quickly.
It also contains just the basic facts about what happened, backed up by good interviews. The other article on the other hand is about the same length, but contains a lot of information on what happened, backed up by fairly short interviews with the people involved. This more long-winded style is probably better suited to an article of this nature. Although every project will face different problems, here are a few top tips:. This can be the most time-consuming part of the process.
Allow for this, but do be aware that you should not waste time. You need to specify an audience for your photo-essay, not just in terms of readership, but also suggesting a magazine or newspaper which might publish it.
You also need to critically evaluate your images. How did you balance this out? Were there any you had to retake? Was this difficult to do? How will you let you audience know that your video is for them, within the very first few seconds? Documentary Would your documentary make a suitable feature within a longer programme, or does it stand alone? However, how does your documentary work as community, or low budget TV?
If you were able to iron out some of the technical problems what would they be? The degeneration of quality each time you copied the tape? You have a good knowledge of the potential audience for animation, and have selected your source story with that in mind.
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